FunnelMaker vs Constant Contact

Email marketing software is great, but it can only take you so far when it comes to effectively converting leads. That’s where marketing automation software and small business CRM comes into play. Unlike email marketing, marketing automation offers the ability to send more timely, personalized messages to your leads resulting in higher conversion rates. Constant Contact is a powerful email marketing platform, but contains only one piece of the puzzle. You will need to also invest in CRM and a marketing automation platform, among other systems to optimize your processes. Instead, with FunnelMaker, you have all of those tools and more, right in the palm of your hands.

Let’s see how Constant Contact matches up with FunnelMaker.

Feature	FunnelMaker	Constant Contact
Setup Fee	$399 Account Set Up (includes 3 hours with Client Services Team and a Success Coach)	None
Price (based on 5,000 contacts)	$249/month	$80/month
Free Trial	Included	Included
Monthly Emails	Unlimited	Unlimited
Users	Unlimited	Unlimited
Customer Relationship Manager (CRM)	Included	Not Available
Lead / Opportunity Management and Tracking	Included	Not Available
Lead Scoring	Includes scoring demographics, custom fields, and activities (email, website, forms, tickets, etc.)	Not Available
Predictive Analytics	Included	Not Available
Realtime Alerts	Included	Not Available
Realtime Social Collaboration	Included	Not Available
Email Targeting	Included	Included
Email Tracking	Included	Included but no demographic filtering
Email Templates	Included	Included
Surveys	Included	Included
Media File Sharing & Storage	Included	Included
Event Registration	Included	Included
Project Management	Included	Included at additional cost
Accounting / Financials	Included, with invoices and quotes, and with built-in payment processing	Not Available
Ticketing System	Included	Not Available
Public & Private Wiki Tools	Included	Not Available
Integrated Social Media Manager	Included	Limited, costs $30-$100 or more depending subscription level
Website Tracking with Campaign Filtering	Included, and with CRM integration	Not Available
Website / Landing Page Builder	Included, also allows for personalized webpages, includes SEO tools	Not Available
Free SSL with Websites	Included
Online Stores / Shopping Cart Abandonment	Includes automation based on purchases or abandonment, and in-depth reporting	Not Available
Lead Capture / Web Forms	Included, with auto-responders, logic, automatic contact research, progressive profiling, and CRM integration	Included
Blogging Tools	Included	Not Available
CRM and Marketing Workflows	Included	Not Available
Booking Calendar	Included	Not Available
Contact Research	Included	Included
Mobile Marketing	$1.20 phone number/month 1.2 cents/SMS and 3 cents/MMS Included inbound call manager with text-to-speech, caller recognition and CRM integration Included click-to-call with automatic CRM integration Opt-in available through SMS if not already in the CRM and capabilities to market on responses SMS and MMS messaging included for sending text messages or picture messages	Not Available
Mobile App	Included	Included
Rank in Indepedent Red Pill Email Marketing Study	#1	Did Not Qualify
Lead Risk Assessment for Tickets and Forms	Included	Not Available
Click-to-Call Capability	Included	Not Available
Free Third-Party Integrations	Included	Included
Campaign and Affiliate Tracking	Included	Available through third party integration
A/B Testing	Included	Not Available
Learning Management System (LMS)	Included	Not Available
Global Action Map	Included	Not Available
Drag and Drop Marketing Automation Builder	Included	Not Available
Privacy Shield	Included	Not Available
Document Management	Included	Included
Digital Document Signing	Yes, and also third party integration	Not Available
Proposal Generation Tools	Included	Only through 3rd party integration
Custom Objects	Included	Not Available

FunnelMaker vs Constant Contact

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